MEDIA PRIMA AUDIO SURVEY RESULT WAVE 1, 2022
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Adam Sulaiman
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28 April 2022
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News & Insights
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8FM, buletinfm, flyfm, GFK, Hot FM Rakyat Rangers Pegang Apa Tu?, Hot JL, hotfm, listenership, media prima audio, molekfm, Rewang Rakyat Rangers, SURVEY
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The Radio Audience Measurement study was done over six weeks and with a combined methodological approach with a sample size of 6,639 people.
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Media Prima Audio Survey Highlight Wave 2, 2021
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Adam Sulaiman
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10 November 2021
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News & Insights
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2021, 8FM, buletinfm, flyfm, GFK, hot no 1, hot radio no 1, hotfm, media prima audio, MPA, nazri noran, radio media prima, SURVEY
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Nazri Noran, CEO of Media Prima Audio, found the radio results encouraging. “We appreciate our listeners and partners. The past three months have changed how clients view us as a media solution.”
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GfK: Radio listening remains popular as it continues to reach 94% of Malaysians weekly
The Radio Audience Measurement by GfK and Commercial Radio Malaysia (CRM) found that radio attracts 20.6 million listeners weekly in the first half of 2021.
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GfK: 20.6 million Malaysians listen to the radio weekly; more young Malaysians tuning in
The GfK Radio Audience Measurement in late 2019, with Commercial Radio Malaysia, found that around 20.6 million listeners tune in weekly in Peninsular Malaysia.
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