The Radio Audience Measurement study was done over six weeks and with a combined methodological approach with a sample size of 6,639 people.
Nazri Noran, Media Prima Audio’s CEO, summed up the radio result for MPA as encouraging. “This being said, we are generally happy with the outcome of this sweep. We thank our listeners for all the support, not to forget our partners who have been tremendously helpful and supportive since we launched. The last 3 months have seen a seismic shift in the way clients and partners see us as a media solution.”
Kempen Usahawan Buletin FM ini bertujuan untuk membantu orang ramai memulakan perniagaan baharu juga untuk mereka yang mahu mengembangkan perniagaan sedia ada.