Learn more about how Media Prima Audio can help propel your brand towards success
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Established since 2005, our brands have evolved and embraced the changes of the industry.
Let’s connect to learn more about our brands and on how you could leverage on them.
Hot FM® is now the hub of entertainment and information through engaging content, humorous storytelling and the hottest music. With Yang Hangat dan Terbaik as the tagline, Hot FM® aims to engage with their core audience of 24 to 34 years old with playlists and content that seizes their attention and interests. Putting itself out there as fun, topical, real, current and energetic as its brand DNA, Hot FM® strives to be the best in the field.
Kool 101 brings you the latest news and analysis to provide better transparency in information sharing, as well as to share positive stories and the best familiar music throughout the day as per the tagline, Semasa, Sosial & Muzik Yang Familiar. Targeting the 30 to 39 years old for their target audience, Kool 101’s brand essence is reflective of its audience by being current, credible, relevant, real and positive.
Molek FM, Gu Pantai Timur is the radio station YOU need as it not only entertains and celebrates the East Coast community through lifestyle, heritage and best familiar music, but it also targets the tradition and the needs of the local community, especially Molek FM's core audiences aged 24 to 34 years old through music and engaging content. Molek FM, Gu Pantai Timur is broadcasting at 105.1 FM in Kota Bharu, 93.6 FM in Kuala Terengganu and 100.4 FM in Kuantan.
Fly FM, Playing Malaysia’s Flyest Music All Day aims to entertain and inform Malaysians through hilarious comedy, world-class storytelling, compelling content and flyest music throughout the day. Targeting 18 to 24 years old as its core audience, Fly FM’s objective is to be comedic, familiar, on the ball, topical, relatable and real.
Eight FM Our Voices! Eight FM’s objective is to let all your voices be heard also entertained through lively interactions between announcers and listeners. With a core audience ranging from 24 to 35 years old, Eight FM strive to provide comprehensive, hyper-local, informative, and positive content to them.
The Audio+ app will be the home for all radio, digital and social content such as live radio, podcasts, videos and many more. With the app, all five broadcast stations will be in one super app and apart from that, podcasts as well as other appealing content will be included in the app. Audio+ can be downloaded through Google Play, App Store and Huawei AppGallery.
Founded in May 2017, CITYPlus has managed to carve itself a unique space in the media and content market by targeting specifically at Chinese-speaking businesses and the SME segment in Malaysia.
Being the first Mandarin-speaking talk station in Malaysia, our target audience include the young, urban middle class, executives, managers, corporate and entrepreneurial individuals.
Our content covers topics such as stock watch, global business news, finance, technology, start-ups and management - all from the perspective of a SME business and investor. We help SMEs with pertinent, succinct information in their daily decision making process with topics such taxation, management, branding, social media marketing and even forming international links to markets like China, Greater China and South East Asia.
In the evenings, our programmes goes into a more relaxed pace with themes focusing on lifestyle, health, wellness, work-life balance, music and other self improvement topics. The main focus is to stay in touch people living in a fast paced, highly urbanised and modern world.
Kupikupifm is a community based entertainment radio station that weaves the richness of Sabah music to its heritage, language, and identity thus, making Kupikupifm the pride and joy of the people. Being the first Sabah commercial radio station to focus on local songs and culture, it has managed to build long standing loyalty amongst its audience there.
Our continued commitment to showcasing home grown talents and personalities has made Kupikupifm the number one station in Sabah, and we will continue to support local industries and businesses by connecting them with our ever growing clients’ list through creative, tailor-made content.
Our own brand loyalty stems from the heart of the people making our tagline, “Kita-Kita Juga Baini” (We are united), a household phrase used by Sabahans.
Kupikupifm Sarawak with its tagline "Sama Dirik Pok" aspires to be the new voice of Sarawak featuring the songs, culture and heritage of the state. "Sama dirik pok" is an affectionate phrase used by Sarawakians to indicate closeness and genuine friendship amongst the people, as the word "pok" is a casual word which is synonymous with "brother". Broadcasting through 92.5 MHz, our radio station consists of young Sarawakian talents who bring about a fresh sense of togetherness and unity by using music and storytelling as the primary bridge across all ethnic groups and beliefs. Such a radio station has long been anticipated by the young voices as well as local champions from all walks of life. We intend to carry stories of ordinary people of the community who make up the rich social fabric of a proud state we call home. Kupikupifm Sarawak also means a safe space for meaningful conversations that we can share with one another thus, creating mutual respect, dignity and pride for the community. Sama Dirik Pok!
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