- blackpink, Elysha Arnold, Fifi, fly fm, Juanita, kavin jay, Kuala Lumprur, Natalie, Ryan Howlette, Ryan Matjeraie, Stadium Nasional Bukit Jalil
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The electrifying energy of Kpop girl group Blackpink lit up Kuala Lumpur on 4th March 2023 as they performed at the Bukit Jalil National Stadium for their Born Pink World Tour Kuala Lumpur. However, it wasn’t just the fans who were thrilled about the concert – Fly FM took an opportunity to ran a campaign called Fly FM Blackpink Bandung Cincau.
The Fly FM Blackpink Bandung Cincau campaign where Fly FM announcers and crew giving out a special ‘Bandung Cincau’ drink to the fans called Blinks and crowd at the venue. Ryan Howlette, Juanita, Kavin Jay, Ryan Matjeraie, Natalie, Elysha Arnold, and Fifi were among the line of announcers who were presented at the venue and entertained the 60,000 crowd!
The campaign was not just limited to the concert venue, as Fly FM had been promoting it for days before the concert. A day before the concert, Ryan Matjeraie, who represents Fly Drive 45 went to KLIA to welcome Blackpink’s members as they arrived in Malaysia. The fans also gathered there were thrilled to see their favorite group getting a warm welcome, and it only added to the excitement of the concert.
On top of that, The Fly FM Blackpink Bandung Cincau campaign was a great success, with a 163% surge in the number of video views and a 202% increase in social media engagements. The campaign helped to create a buzz around the concert and generate excitement among fans. It was a great way to welcome Blackpink to Malaysia and show them just how much their fans in the country love and support them.
The concert itself was an awesome experience, with the crowd coming from around the world going crazy as Blackpink took to the stage. The energy in the stadium was fantastic, and fans sang and danced along to their favorite songs. The Fly FM Blackpink Bandung Cincau campaign had done its job in bringing fans together and creating a memorable experience for everyone who attended the concert.
Wait and see what Fly FM has in store for the next big concert!
